Top 5 Drawing & Coloring Apps on iOS in the US for Q2 2024

In the second quarter of 2024, the top Drawing & Coloring applications on the iOS platform in the United States showed diverse trends in downloads, revenue, and weekly active users. Here’s a closer look at the performance of the leading five apps in this category.

Color Pop AI - Coloring Book from MWM saw a consistent increase in both downloads and revenue. Downloads peaked at approximately 59K in mid-June, while revenue saw a steady climb, reaching around $46K in early May. The app's weekly active users also showed a positive trend, peaking at nearly 109K in early June.

Color by Number：Coloring Games by Wildlife Studios experienced a decline in revenue, dropping from $114K at the beginning of April to about $87K by the end of June. Downloads fluctuated, peaking at around 52K in late May but eventually falling to approximately 42K by the end of the quarter. Weekly active users also saw a slight decline, ending the quarter with about 320K users.

Happy Color by Numbers Game from X-Flow displayed varied trends. Revenue remained relatively low and stable, averaging around $4K weekly. Downloads saw a peak of approximately 48K in mid-May. Notably, weekly active users fluctuated but remained robust, peaking at over 1M in early June.

Zen Color - Color By Number by Oakever Games showed steady engagement. Revenue remained stable, averaging around $4K weekly. Downloads peaked at approximately 41K in early April, while weekly active users grew steadily, reaching around 431K by mid-June.

Coloring Games for Kids 2-6! from IDZ Digital Private Limited had a consistent performance. Revenue showed a peak of about $53K in late April. Downloads fluctuated, peaking at around 36K in late May. Weekly active users increased steadily, reaching around 187K by mid-June.

These insights are based on data from Sensor Tower. For more detailed analytics and insights, visit Sensor Tower’s website.